And no, we didn’t forget to fill in the blank.

To us, our name INSERT NAME HERE™ (INH) means the possibilities are endless. Our ultra high quality, easy-to-use hair solutions are brought to life when you insert your unique personality & creativity into them. We are defined by you, our INH babe. You’re the main character & we’re the supporting role, here to help you celebrate your individuality through your hair.

Confidence through Hair

Confidence through Hair

Confidence through Hair

Confidence through Hair

Confidence through Hair

Confidence through Hair

Meet the

We, Shordynn (Sharon & Jordynn) became best friends & realized we loved building brands together after growing one of the biggest ecommerce beauty brands from the ground up.

While our journey started in cosmetics, we found our real passion was hair after listening to the concerns of our friends, family & social community (and experiencing more than a few bad hair days & products ourselves). It seemed obvious to us that hair is the ultimate source of self-expression, confidence, and transformation…but we struggled to find high-quality, on-trend products at accessible price points.

Our connection to our community  Read More

Did You Know...


said that their hair
was important to their overall

happiness &

& their hair makes
their overall look


say that their
hair is a big part of

their SELF-

& reflection of their


said when they feel
good about their hair they feel

confident &

helps with that feeling.


inspiring confidence, community & self-expression through hair

We spend countless hours at the drawing board making products that help you totally transform your hair in seconds on your own terms, without damage or commitment… which means you can have salon styled hair any time you please (even from the comfort of your PJs if that’s what you’re into).

Whether you’re looking for instant volume & length, a DIY transformation, or simply a serotonin boost, we have solutions that are focused on superior quality and self expression.

We surveyed INH Babes from around the globe and here are the top 3 reasons they choose INSERT NAME HERE:

1. They want a confidence boost

2. They are bored with their hair

3. They are concerned about the health of their hair or have perceived “hair problems”.

100% of women* said their hair is important to their overall happiness & wellbeing, they feel more confident & empowered when they feel good about their hair– and that INSERT NAME HERE™ helps with that feeling.

Follow Our Journey

  • May 2019


  • August 2019

    100K INstagram followers

  • February 2019

    Expanded into hot tools category

  • July 2019

    Featured in Ariana Grande's in my head music video

  • September 2020

    Named #1 hair brand on social media by tribe dynamics

  • November 2020

    Launched Collab with @lianeV (4.66M Followers)

  • December 2020

    Launched Collab with care bears & disney

  • August 2021

    Launched into Ulta beauty Nationwide

  • February 2022

    Collab with @it'smyrayeraye featuring diverse styles and textures

  • April 2022

    Sold over 400,000 ponytails

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