Breast Cancer Awareness Month

It’s time to save the boobies, y’all. Use code BOOBIES at checkout when purchasing a pink product to help fund breast cancer research!


First off, did you know October is Breast Cancer Awareness month?
In October 1985, the American Cancer Society and the pharmaceutical division of what is now a part of AstraZeneca came together to raise awareness for breast cancer. They wanted to “fill the information void” surrounding the lack of knowledge on breast cancer. Their early mission statement included empowering and educating women to take control of their breast health. This event was supported by former first lady and breast cancer survivor, Betty Ford. She helped provide awareness for this cause through her week-long televised event. Though it started as a week-long event, it soon grew to become an annually recognized event. Today, BCAM is dedicated to raising awareness and funds for breast cancer research and other notable, relatable causes.

In order to support the mission statement of BCAM we are teaming up with World Cancer Research Fund to help spread awareness, fund research, and break the stigma behind talking about breast health. 

What is the World Cancer Research Fund?

World Cancer Research Fund (WCRF) is one of the world's leading cancer prevention charities. WCRF is committed to saving lives by funding cutting-edge research into the relationship between diet, nutrition, physical activity and cancer.  The charity provides easily accessible information regarding cancer prevention and survival research and advice for the public. They believe it important to cut through the difficult jargon and avoid overloading the user with conflicting information.  Ultimately, they aim to encourage and empower people to take action in order to lead a healthier, happier, cancer-free life. WCRF does not solely focus on breast cancer, but all cancers. You can learn more about WCRF here and see what cancer research they help fund here.

What does WCRF and INH Hair have to do with each other?

Breast Cancer is a serious topic, we here at INH are doing what we can to aid in breast cancer research. With that being said, we are so excited to be teaming up with WCRF to help spread awareness for Breast Cancer Awareness Month. At INH, we want to do as much as we can to give back and to provide awareness. So, for this month, 100% of profits from our pink products: Candy, Rose Gold and Bubblegum Miya, Uma, Bunny, and Jenny are going to be donated to WCRF to help fund breast cancer research. Be sure to use code: BOOBIES at checkout when buying these products in order to help support our mission to prevent breast cancer! 

The easiest way you can check for abnormalities is a self examination or schedule an appointment with your doctor!


Want to learn more about BCAM, breast cancer prevention, etc.? WCRF has provided many great resources below. 

  1. For more details on BCAM click here.
  2. Click here to read personal stories from people affected by breast cancer.
  3. Click below to read on health advice and lifestyle changes you can make for cancer prevention
    1. Here are general tools
    2. A Guide for Women’s Health
  4. They are running a support group the 15th of October for people affected by Breast Cancer or their carers.. You can sign up here.

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